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New Business

Netflix signs Stranger Things merchandise deal with Squishmallows soft toys maker

Netflix is expanding its presence in the toy business, striking its first master licensing deal with the company behind the…

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New Business

Chinese toymaker Pop Mart’s 370% surge fuelled by blind box collectibles

In a Vanity Fair video last month, Lisa, a member of mega K-pop band Blackpink, shared her obsession with toys…

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New Business

Concocting a plan: Starbucks hires chief growth officer in China to reignite sales

Starbucks hired its first-ever chief growth officer in China, tasked with luring back young coffee drinkers as the US chain…

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