Paris

New Business

Chinese brands enter Olympics marketing ring, vying for gold on global stage

Tencent Marketing Insight has estimated 62 per cent of global television audiences will watch these Olympics, and data collected since…

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New Business

Alibaba puts Olympics on the cloud, adding AI services while taking over for satellite

Alibaba Group Holding’s cloud computing unit is offering an artificial intelligence (AI)-infused platform to support the broadcasting of the 2024…

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New Business

At Paris Olympics, Chinese manufacturers won big before the Games even started

Yan Zaixing is general manager of Sonic Composite Technology – the only manufacturer selected to provide windsurfing equipment for the…

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Tech

Alibaba.com signs NBA legend Tony Parker as brand ambassador ahead of Paris Olympics

Alibaba.com, a cross-border business-to-business e-commerce platform owned by Alibaba Group Holding, has signed French-American basketball star Tony Parker as its…

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New Business

Chinese ‘new-style’ tea hits Paris as Tencent-backed Heytea opens shop on eve of Olympics

Heytea, a Chinese brand backed by Tencent Holdings and Temasek, has opened its first pop-up store in Paris, marking the…

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New Business

Bianca Censori stuns Paris with bold new look and barely-there outfit with Kanye West

Bianca Censori turned heads again with another eccentric outfit, but this time, it was more than just her attire drawing…

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New Business

Travis Kelce & Taylor Swift are having relationship problems

Travis Kelce, known for his laid-back demeanor, is reportedly dealing with jealousy regarding Taylor Swift’s interactions with her male backup…

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