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As DeepSeek knock-offs flourish, China curbs false trademarks capitalising on AI hype
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Chinese authorities have blocked dozens of trademark applications filed with the name DeepSeek, as the Chinese artificial intelligence (AI) start-up faces a flurry of attempts, some possibly in Hong Kong, to take advantage of its global popularity.
China’s National Intellectual Property Administration said in a statement on Tuesday that it had rejected 63 trademark applications containing the name DeepSeek. These companies and individuals showed a clear intention to exploit the hype around the start-up’s AI models and to seek improper gains, the administration said.
The company, which maintains a low profile despite garnering worldwide recognition, has since doubled down on its commitment to open-source technology and published more of its research and projects to the public, drawing applause from developer communities.

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